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Would Your Board Sign Off on LTV from Raw Events?
A defensible LTV model your board can rebuild from first principles
Jan 26
•
Ritesh Naik
Is Your Forecast Too Dependent on One Customer Segment?
Why revenue concentration is the silent killer of forecasting accuracy
Jan 19
•
Ritesh Naik
What Metric Instantly Reveals Fragile Coverage?
The overlooked signal of institutional resilience
Jan 12
•
Ritesh Naik
When Did You Last Purge Deals That Are Already Dead But Still Counted in Coverage?
The fastest way to improve forecast accuracy is to purge what will never close.
Jan 6
•
Ritesh Naik
December 2024
Why Do CROs Sandbag Forecasts While CFOs Demand Precision?
The hidden tug-of-war between prudence and precision
Dec 31, 2024
•
Ritesh Naik
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